Monday, 7 December 2015

P5 - Proposal for radio trailer


NAME OF FILM: No Escape

TAGLINE OF FILM: “Once you’re in, there’s no escaping”

PRODUCTION NAME: Black Mist Productions

MEDIUM: Radio trailer

FORMAT: Audio

TARGET AUDIENCE:  Boys and girls aged 12+

CONTENT OF THE ADVERT: The radio trailer will include short snippets of audio
                                                              from the film – specifically, the conflict  intense
                                                              music is playing and you can hear fast paced
                                                              breathing to show the character’s in distress.
                                                              There will also be stings to add suspense.
                                                              The beginning of the trailer will have a short
                                                               narrative. The trailer will end with the tagline

PUBLISHING OF THE ADVERT: The trailer will be published online so anyone   can
                                                                   have access to it. As it is aimed for those aged
                                                                  12+ this will be a good idea as young people are
                                                                   more familiar with the way things work online and
                                                                   can easily find it
  
UNIQUE SELLING POINT: This product is better compared to what is already out
                                                       out there because of how we’ve challenged the 
                                                       conventions of gothic horror and the way we’ve added
                                                       a little bit of modernity in our film.

COMPETITIVE MARKET:  Movies which revolve around the theme of a victim
terrorised in a dream and are deceased in real life but unaware of it is our main competitor as there are a few which explores the idea more thoroughly and get more into detail of the background story such as ‘The Sixth Sense”. Films which include this are psychological themed or paranormal. But because our film is gothic-horror we’ve included a character that is a vampire to stick with the supernatural theme which is more common in gothic horror.

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